“There’s the design process, then the procurement of all the materials and then production,” Jennings said. “When we were winding down the initial 1.0 drop of Reverse Retro jerseys, we were already starting to think about the iterations for this drop.”
The project is too big of an undertaking to produce yearly, but Jennings wanted fans to have another Reverse Retro jersey collection quickly. All jerseys took 18-24 months to produce, and Jennings credits the adidas design team for their haste with the process.
“Throughout this process, some jerseys arrive on one day and others the next, and it feels like you’re a child during the holidays ripping open the boxes.”
Now, all jerseys are finalized and ready to be worn by fans and players alike.
The adidas Reverse Retro ADIZERO Authentic jerseys for all 32 NHL® teams are available Nov. 15 for $190-$240 in the U.S. and $210-$260 in Canada exclusively at adidas.com, adidas.ca, NHLShop.com, NHLShop.ca and team stores, with wider availability at additional retailers starting Nov. 20.
“It’s really emotional,” Jennings said. “It’s been a long process, but when we see the fan responses, that’s the most rewarding part about the job.”
Here is a look at what went into each team’s design:
Anaheim Ducks: The 1993 signature asymmetrical body stripe, chevron sleeve stripes and three-color player numbers is an ode to the Ducks’ inaugural season uniform, remixed with the team’s modern-day color scheme.
Arizona Coyotes: The Coyotes are the first team to ever wear a jersey featuring the earth-tone color sienna. Inspired by the Coyotes’ 1998-2003 third uniform, this jersey depicts a desert and incorporates the Coyotes crescent moon logo as part of the landscape.
Boston Bruins: Inspired by the Bruins’ 1995 third jersey that was originally gold, this bright white jersey’s main character is the Bruin itself. Legend has it that the image of the Bruin was taken from a painting of a bear hanging on a team executive’s wall and is why it resembles a painted image instead of a digital one.
Buffalo Sabres: The Sabres uniform blends the style of the 1996 logo with the colors of today. The body stripes and horn-shaped outline on the upper arm compliment the center crest, the bison/buffalo.
Calgary Flames: The Flames crest is placed on a thick, diagonal-striped pedestal in this jersey, which is an ode to Calgary’s 1995 uniform. The player name and number are italicized to match the forward movement of the Flames “C” crest.
Carolina Hurricanes: The team’s current away jersey gets redesigned in a bold red for the first time in franchise history. There are two sets of hurricane warning flags on the shoulders and the “CANES” stairstep center crest to underscore the flag details.
Chicago Blackhawks: The 1983 Chicago uniform takes on a literal interpretation of “Reverse Retro.” The black and red colors are inverted with the “CHICAGO” wordmark, inspired by the 2019 Winter Classic crest, laying across the chest.
Colorado Avalanche: The Stanley Cup champions honor their inaugural, and first Stanley Cup championship, season by paying homage to their state. The center “C” crest is derived from the state flag and the angled stripes mimic the Rocky Mountains.
Columbus Blue Jackets: A black body accented with navy stripes along the sleeves honors the Blue Jackets’ original third jersey while tying in light blue from the team’s current third jersey. The original third jersey was the first display of the current Blue Jackets logo, inspired by the Ohio state flag.
Dallas Stars: The Stars modernize the team’s inaugural season uniform with its current color palette. The “STARS” word and logo blend into one as the shoulder patches include images of the state of Texas with a “D” marking the location of Dallas.
Detroit Red Wings: New to the Red Wings uniform, a black trim accent runs along the jersey, pant, socks, gloves and helmet for a seamless look. This jersey honors Detroit’s 1991 NHL 75th anniversary jersey with a “DETROIT” wordmark inspired by the 1920 Detroit Cougars jersey.
Edmonton Oilers: The Oilers’ first third jersey assumes a modern orange and navy twist. Front and center is an oil drop, surrounded by dynamic gear, with each bolt hub representing one of the team’s five Stanley Cup championships.
Florida Panthers: Once on the shoulder of the 1998 jersey, the iconic sun, palm tree and stick logo was moved to centerstage of the Panthers’ 2022 jersey. The light blue color was derived from the team’s 2009 third jersey and is paired with its current primary colors of navy, yellow and red.
Los Angeles Kings: The Kings honor the 1982 uniform celebrating one of the greatest NHL comebacks ever, the “Miracle on Manchester.” The white jersey features purple and gold trims with a royal crown crest sewn with raised gems and a satin stitch embroidery.
Minnesota Wild: The 1978 North Stars jersey colors meet the modern Wild crest in Minnesota’s new jersey, with the star and trees of the crest featuring raised dimensional treatments.
Montreal Canadiens: The Canadiens’ 1979 uniform, from when the team won its 22nd Stanley Cup title, comes back to life in a new shade of light blue, inspired by the city of Montreal’s colors.
Nashville Predators: This uniform will feature Predators gold from head to toe, including the helmet, pant and socks, complimented by navy and silver accents. The jersey brings back the fanged Pred head crest from the team’s 2001 original third jersey.
New Jersey Devils: Paying homage to the team’s past as the Colorado Rockies and future as the New Jersey Devils, the newest sweater combines the inaugural 1982 Devils jersey with former Rockies colors.
New York Islanders: The Islanders ring in their 50th season with an ode to their 1995 uniform. The Fisherman returns on the center crest with raised embroidery details of the Fisherman hat, beard and hands with teal accents in the waves. The head-to-toe navy color scheme is complimented by orange and white angled trims.
New York Rangers: The Lady Liberty jersey returns in the Rangers’ present color palette. The shoulder patches and crest tie back to the original jersey while white and silver details create a glistening appearance around the historic New York statue.
Ottawa Senators: With the 2006 Centurion primary logo on the shoulder patches and the current primary logo on the center crest, the Senators jersey fuses eras to celebrate the uniform of their historic 2006-07 run to the Stanley Cup Final. The original version of this jersey was the team’s first third jersey in 1997, which featured less curved stripes and adornments.
Philadelphia Flyers: Revisiting their years as repeat Cup champions (1973-74, 1974-75), the Flyers jersey is nearly all white and black with orange accents. It features a thin black outline surrounding the crest to match the one worn in 1974.
Pittsburgh Penguins: The streamlined Penguins jersey, worn by Mario Lemieux and Jaromir Jagr throughout most of their 1990s run together, resurfaces with additional gold and white stripe accents on the sleeve. The Penguin crest has dimensional embroidery raising the shadow of the Penguin head and wings.
San Jose Sharks: The typography and colors of the 1974 California Golden Seals, the Bay Area’s first NHL team, merge with a new “Sharks” wordmark.
Seattle Kraken: In their sophomore season, the Kraken highlight the team’s sea green color in the body of the jersey. Below it, the “S” crest is submerged in the navy-striped sea, where the Kraken’s red eye peeks just above surface.
St. Louis Blues: The Blues honor their inaugural jersey presented in 1966, which was a prototype worn by the ownership of the club a year before the team hit the ice. The gold and blue pairing is inspired by the Blues’ third jersey and other vintage uniforms, including the 2017 and 2022 Winter Classic jerseys.
Tampa Bay Lightning: This jersey features rain, sea and lightning sublimated in full-size graphics across the jersey, with lightning bolts down the side of the pants. It pays homage to their original 1997 storm third jersey with an electric-styled font.
Toronto Maple Leafs: Honoring their 1961-62 Stanley Cup-winning uniform, the Maple Leafs crest is recreated with vintage, single-needle stitching. A new, narrow shoulder yoke with pointed seam construction was specifically created to match the original sweater.
Vancouver Canucks: Inspired by the Canucks’ 1962 uniform of the former Western Hockey League, the Reverse Retro jersey features a recreation of the 1960s Johnny Canuck icon on the center crest. Matching the original jersey, player numbers appear on the left chest and right shoulder only.
Vegas Golden Knights: The Golden Knights created a jersey whose design imagines what a Golden Knights third jersey might have looked like in 1995. It features a “VEGAS” diagonal wordmark and glitzy font, inspired by vintage hotel signage on the Las Vegas Strip.
Washington Capitals: The Screaming Eagle makes a comeback against an all-black colorway in the Capitals’ new jersey. Asymmetrical striping, unconventional font and new blue and copper colors were influenced by the 2005 uniform.
Winnipeg Jets: The Jets ditch the red in their new jersey, highlighting royal blue and featuring a bright white color base. The 2022 Reverse Retro jersey design was prompted by the 1990 jersey, the inaugural year of the uniform worn by Teemu Selanne when he broke the rookie goal scoring record in 1992-93.